So, what is “The New Black Theory”? Kemba tells us all about it in his co-directed music video for the song.
Curating the treatment and concept for “The New Black Theory” video, Kemba describes the meaning behind it.
“It’s a Groundhog’s Day style visual about how the news tells us that we won’t be harassed by cops if we dress “properly,” he says.
Watch it and let us know your thoughts.