Kanye West’s The Life of Pablo track “I Love Kanye” gets the mash up treatment with the classic NBA on NBC theme song.
Kanye West's "I Love Kanye" Gets The NBA Mash Up Treatment
April 4, 2016 | 3:00 PM
https://t.co/B3uAzPqbbX pic.twitter.com/JieFM1q5kN
— Mark (@tole_cover) April 2, 2016
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The team is joined by veteran industry exec Azim Rashid, who breaks down the science of radio and promo.
Apparently once in awhile, good things come from lots of alcohol.
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