The jabs between 50 Cent and Puff Daddy have continued this week, with Puff offering the Queens, New York rapper a lifetime of “superior ultra premium” Ciroc, in a special birthday message.

The Bad Boy Records founder uploaded a picture of himself and 50 Cent, who turns 40-years-old today (July 6), on Instagram and left the following caption:

“#happybirthday @50cent May GOD BLESS YOU WITH Many more BELOVED! and I sent you a lifetime supply of the Superior ultra premium @CIROC @ciroc @Ciroc !!!!! Celebrate responsibly!!!! but all jokes aside birthdays are sacred! Happy birthday KING! Love always PUFFY”

Although 50 Cent and Puff Daddy have taken jabs at one another for years, 50 Cent’s recent partnership with Effen Vodka finds the rapper taking aim at both Puff and Ciroc more often.

Following Puff’s arrest last month after his alleged attack on a coach at UCLA, 50 Cent poked fun of the situation in a handful of Instagram posts. The rapper has since deleted his social media posts.

After he deleted his posts about Puff’s arrest, 50 uploaded a picture of himself to Instagram and added the following caption: “I didn’t say nothing about puffy, I ain’t built like that. I be scared to death.#EFFENVODKA #FRIGO #SMSAUDIO”

Puff Daddy’s birthday message to 50 Cent can be found below.

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