Diddy Explains Revolt TV's Plans

Diddy talks about his plans for Revolt TV.

Diddy's Revolt TV network is set to make its debut today (October 21). During a promotional run for his network, Diddy discussed the significance of the channel for music fans. He also spoke about how this network is a triumphant effort for him.

"I went to watch the joint 12 Years a Slave this weekend," Diddy said in an interview with New York radio station Power 105.1. "It touched me as far as this whole blessing that's going on today. Two hundred years ago, we were slaves. Now we owning networks." 

Diddy also spoke about why he decided to embark on this endeavor.  

"Music is consumed at an all-time high right now," he said. "If you think about it, in the next five years, television will be everywhere. It will be on your mobile devices. It will be everywhere. It will be worldwide. That's really the opportunity I saw. I saw there was no ESPN of music. There was no CNN of music. There was no one trusted destination."

When asked about BET and MTV, Diddy said that other networks have deviated from music-centered programming.  

"They changed their business plan," Diddy said. "Sometimes you've gotta stay focused and be one thing and do one thing great. That's what we're gonna do with music. Our whole thing is also having enough fearlessness to play what doesn't normally get played with all the different alternative artists." 

During the interview, Diddy also said that he has high expectations for his network's programming. 

"We're gonna raise the bar from a performance level and a video level to make sure we have a bar of excellence you have to achieve to get played on Revolt," Diddy said. 

Diddy Says He Wants Revolt TV To Feature Young Talent

During the radio interview, Diddy also said that he hopes his network showcases young talent.  

"I want the on-air talent to be young," Diddy said. "No disrespect to the 40-somethings, but that's not really the look that I want. I want to be young and progressive and aggressive."

Diddy also said that he understands the network is set to face challenges.

"It's gonna take time for us to find our voice," Diddy said. "We're gonna make a lot of mistakes."

According to Diddy, the network will focus its first six-to-12 months on becoming a destination for music aficionados. Diddy also said that he has programs planned out which will include debate formats and real-time news updates. 

In March 2012, Diddy spoke about his goals for the network.

“I started my own new network," Diddy said on The Today Show. "It’s called Revolt and it will be the number one name in music. We will play what the others are afraid to play. We’re bringing the soul back to music. So everybody check that.”  

Additional information on the network can be found at revolt.tv

Diddy's interview with Power 105.1 can be found below.  

RELATED: Diddy Says His Television Network Revolt Will Be "The Number One Name In Music"

15 Comments

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  • Anonymous

    Can't hate on a fellow Black Man showing some economic empowerment and entrepanurial spirit. I will definitely be supporting my brother and ai sincerely hope they have a Rap City type program block where a hiphop artists can come through and premier new videos and do interviews.

  • ttt

    i hope this fails hard.

  • hypestyles

    Mr. Combs needs mature input for his network to succeed in the long-term. No disrespect to the college-agers, but if he's letting all 19-25 folks run the network, it's in for some trouble.

  • Tony Wise Giuy Potato Dip

    SMH I can't understand you guys. Yeah he made some fucked up decisionst,but honestly how can you hate this man? He's done so much for music and hip hop period he's been on top constantly he made shows that people watched, music people listened to. Instead of trying to contribute to this station or supporting, yall hating? He wants to support new indie artist and yall still hate? Dam get the hate out your blood!!! I hope this station takes off and leave you haters in the wind!!

  • RGeezy

    I won't be supporting this..

  • Goat

    Check out the hottest new rapper this fall, GOAT http://www.reverbnation.com/play_now/song_18802535

  • Anonymous

    so bascially hes trying to bring back MTV from 20 years ago?

  • Anonymous

    cant believe with all the shit puff has done to people over the years his still around and people are supporting him. smh

  • Anonymous

    This will be good for our culture, I'm looking forward to watching this channel. I have a feeling he will take a lot of bET viewers away. Go checkout thegrandreport, they have some good hip hop and viral videos on there

  • Bernice P. Alexander

    uptil I looked at the paycheck which had said $4571, I didn't believe that...my... mother in law woz like realie earning money part-time from there computar.. there friends cousin haz done this 4 only about 1 year and resantly repaid the morgage on their home and got themselves a Buick. this website-------->http://smarturl.it/pg1cfz

  • Edward Berko

    I respect Diddy's hustle, work ethic and vision. Good luck in your latest endeavour.

  • Anonymous

    shits gonna be a failure just like Excuse my French

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