Energy Rush, a concert event in Halifax, Canada, is now seeking an additional sponsor.
The reason? Rogers Communications decided to pull out of the event upon learning that Chris Brown had been added to the lineup.
After hearing that Chris Brown would be a part of the event, dozens of people angry at the thought of Brown, who infamously assaulted then-girlfriend Rihanna in 2009, drew the attention of a spokesperson from Rogers Communications:
@tinacapalbo Hi Tina, I’m looking into this with our sponsorship team. Thanks for bringing it to our attention.
— Chris @ Rogers (@Rogers_Chris) July 13, 2013
Ultimately, the company decided it was not a good idea to proceed with sponsorship.
@Krista__Elliott Rogers agreed to sponsor Energy Rush prior to Chris Brown’s choice as a performer.
— Chris @ Rogers (@Rogers_Chris) July 13, 2013
@Krista__Elliott In light of today’s announcement, we’re withdrawing our sponsorship of the event.
— Chris @ Rogers (@Rogers_Chris) July 13, 2013
This year has seen a number of high-profile acts lose sponsors, including Rick Ross and Lil Wayne, who respectively lost direct sponsors in Reebok and Mountain Dew for controversial lyrics. The sponsors left the emcees after protests over their lyrics grew too great.
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