Slim Thug & Earl Sweatshirt Criticize Reebok For Dropping Rick Ross

Slim Thug & Earl Sweatshirt say that Reebok's reasons for dropping Rick Ross negate why they would ever partner with him in the first place.

In the wake of yesterday's news surrounding Reebok ending their endorsement deal with rapper Rick Ross, some have come to the Maybach Music Group founder's defense. Sharing "the boss" moniker with Rick Ross, Houston, Texas emcee Slim Thug seemingly took umbrage with part of Reebok's statement, which read: "Reebok holds our partners to a high standard and we expect them to live up to the values of our brand. Unfortunately, Rick Ross has failed to do so.”

The former Star Trak/Geffen Records artist took to Twitter to point out, that prior to what was believed to be lyrics endorsing rape, Rick Ross has always represented himself as a former drug lord-turned-rapper.

Slim Thug, who's previously worked with Rick Ross, added that he also believes the "U.O.E.N.O." lyrics aren't really implying rape:

In 2010, Slim Thug last released Tha Thug Show on eOne Entertainment.

UPDATE: Earl Sweatshirt of Odd Future shared Slim Thug's sentiments. The Los Angeles, California-based emcee who is currently signed to Columbia Records also tweeted of the fact that Rick Ross has discussed selling drugs long before Reebok agreed to enter such a partnership:



Meanwhile, the group that led last week's protests, UltraViolet, has come forward to praise Reebok for deciding to sever ties with Rick Ross in their own statement.

RELATED: Rick Ross Dropped By Reebok, Over Perceived Rape Lyric

68 Comments

  • Anonymous

    i hope everyone in mmg dies

  • Anonymous

    slim thug deleted the tweets he a bitch nigga

  • EyeofRamen

    80% of the comments here, were either written by trolls or retards.. smh!

  • nigga creep

    2 irrelevant rap niggas. What the fuck is a earl sweatshirt lol?! Nigga killyoself asap. Slim's weak ass is right though about all that trap talk ross do and they signed him anyway but trippin off this.

  • Anonymous

    FUCK RICKROSS AND ANYONE WHOS DOWN WITH HIM..THE RAP GAME IS FULL OF HYPOCRISY...TALKIN BOUT BEING A REAL NIGGA. AINT NO ONE IN THIS RAP GAME WHO ACTUALLY IS WHAT THEY CLAIM THEY ARE...I'LL TELL U WHAT THEY ARE. THEIR A BUNCH OF FRUITCAKES WITH ALL THAT GUCCI,PRADA BULLSHIT..FUCKIN HOMOS

  • Anonymous

    these are some dumb illiterate mufuckas! stfu with all that knocking down another black man. that shit is bullshit!!!

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  • wesley269

    REEBOK DROPPED HIM FOR IMAGE PURPOSES that's it, they don't want that outside their store, especially since they made 3 quarterly LOSSES, THEY COULDN'T CARE LESS ABOUT WHAT HE SAYS, ITS ALL ABOUT THE DOLLAR$$. How many people have actually lived with Ross or been around him his whole life, or seen how he lived before hiphop? how many get their info from news outlets or what 50 cent said? DON'T ALWAYS BELIEVE WHAT YOU READ or HEAR! How are people still so naive!! WAKE UP! I bet you all think the earth is still flat too!! doughnuts!

  • Truth hurts(not the singer)

    Earl sweatshirt is fucking wack. People think he's the next Nasir Jones??? This guys career is already in the toilet due to his wack band mates. Taco?? Really? Anyways Earl has no albums out to talk on anything in the hiphopworld. Release and album without your faggy friends on it, they are wack unlyrical grown ups acting like they are 16. Earl may have a chance if he drops out of "No future.

  • Common sense

    People are comparing this situation with Eminem and saying that Em's lyrics are worse, and that is probably true. The thing is Eminem was never serious about his raps, he said so himself many times, and its general knowledge that he doesn't endorse all the crazy shit he was rapping about. It was just wordplay and shock value. And further, Em had a ton of backlash, and never really had any endorsements like Reebok. (not counting Cadillac, which happened recently when Em sobered up) Rick Ross, on the other hand, says all the time that he lives the life depicted in his raps, that he is an OG, that what he is saying is who he is and what he believes. In that context, rapping about rape makes it seem like, not a frivolous lyric, but something much more real, whether or not Ross is real or not.

    • Anonymous

      Rick ross just said it isn't what he meant. Twice. This is not a double standard because the same thing happened to Eminem, and as you said, Eminem stated that after going through almost the same thing. Too Short as well. It doesn't make Ross any worse. And to say he comes from a context of realism is an amusing point at most. To say Rick Ross depicts a life of realism is bullshit cause Rick Ross has been associated w/ fakeness since the CO photo. Before this, you, and all these other people were probably talkin about how fake he was. I've been hatin ross for years, but ya'll are a joke. You either gotta look at every artist, even artists like Vinny Paz, Biggie and tyler. You're lying to yourself because you don't like him.

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  • Really?

    Once again, today's rappers prove how dumb they really are. If you want to be endorsed by a major company in today's whinebag sensitive America, then you can't rap about drugging and raping broads. See, back in the day rappers were rappers and not representatives of corporate America, so they could say what the fuck they wanted. If you accept money from a major company to be a face of that company you can't rap about date raping bitches and be mad when they drop your ass. Sure Reebok knows he raps about dealing drugs and murder and shit, but believe it or not that's more acceptable than promoting date rape. I laugh at these "rappers" who wanna be businessman but not follow the businessman rules. This clown ain't even a real gangster/criminal and he's risking his endorsements just to sound like one...he deserves what he gets. Then you got Slim Thug showing how retarded he is by saying "why doesn't anybody protest Eminem"...right cuz there's never been any protests against Eminem? Seriously, Em had a different activist group protesting him every other day throughout the early 00's, but hey when you got nothing else, play the race card right? Bottom line is that Ross should've known that's a thin line to cross and can't be shocked by the consequences

  • Big Dan

    While I sort of agree with the sentiment - he is not someone they they should have associated with to begin with - maybe Diddy had something to do with it, folks need to realize that RR said in a song he drugged a girl and had sex with her - WHAT?!. How dumb is that? There really is no need for lyrics like that. I can understand the drug game gets you some fans in the hood. But are we also turning into rapists and we condone songs like that now. I really would like to know what RR was thinking. And for all those supporting RR, screaming freedom of speech when apparently you don't know what that means, this is also a free country and Reebok can drop whoever they want. Their money.

    • MM

      There is no need for lyrics like that?? But all those murder raps are perfectly fine right? Date rape is where the line is.

  • C'mon Son

    SMH @ Reebok not for dropping Ross over his rape lyric but for even having that fat bastard promoting athletic shoes..smh

  • Anonymous

    Here it is, more people like Eminem than hate him, more people hate Rick Ross than like him...

    • Anonymous

      lol NOW he's real.

    • firehawk17

      em tells stories....he doesn't act like he lives his raps.. there is no misinterpreting rick ross line at all.. there is no metaphor... now if he said look i tell stories for a living...its entertainment.. but he was braggin in the song you hear it in the tone of his voice...he wasn't telling a story like a scene in a movie to say he drugged then fucked the girl on some revenge shit...that would be a story with a twist...but it wasn't there is a difference what ricky ross did..

  • Anonymous

    shut the fuck up. do you need attention Slim Thug? wackass rapper

  • steveregal84

    I agree with Slim Thug on this one...U knew he was all about rapping about kilos of coke and all that other ish when u signed him to the endorsement deal, so why abandon ship when those very same lyrics that brought you to him, are now under fire??? Either u signed him for his popularity alone without doin your homework, or u simply didnt care about the repercussions till now... But Ross gotta be smarter with his lyrics now...When dealing with those billion dollar corporations, you gotta kinda watch what you say, because you're representing one of the biggest brands in the world..

  • ETK

    these dudes need to fall back. Eminem got flack for some of his worst shit too, NOBODY's safe in hip hop. it don't matter if you've been rapping about slangin yay and shootin niggas, if you're POPULAR and you come up with this fuckshit, better prepare for one group to put you on blast, and then everyone's gonna follow suit. It's sort of shitty what's happening to Ross but he should've known better

    • Anonymous

      I'll agree with this, more because Ross should have known better to be clear when he wrote the lyrics. I don't think he intended them to paint that picture, and it isn't what he meant, but its like Tobias from arrested development, accidental "analrapist".

  • Anonymous

    yeah Slim, after referring to the female as a b*tch, Reebok will probably not take your support of Ross seriously

  • Greg

    Earl and Slim both stupid as f*ck for even tryin' to think that Ross was a kingpin. F*ck both them d*ck ridin' n*ggas

    • foreign

      damn you slow.... slim clearly said they (reebok) didn't care about what he was rapping about, not what he is. and earl said the same damn thing it was about what he's been rapping about not what he's done

  • nibs

    I can understand that rap lyrics are always offensive, these are stories about fucked up worlds that most sheltered people will never know and the reason we care about these stories is because they are so fucked up and rappers give us a glimpse of it. There might be additional offense taken from Rick Ross because the whole world is aware that he isn't about this life and never has been, which makes this seem like he is an outside observor of "gangster shit" and he is saying based on those observations, it is ok to rape. Where any other rapper might be talking about a situation in the hood where this fucked up shit does happen, Rick Ross is either saying "I've never been in this scenario but it's cool and funny" or "I'm 40 years old, rich as fuck and down to rape" Not the same as earl sweatshirt or slim thug maybe knowing a dude who did this once or slim thug

  • yeaaahh

    Hip-hop will always be misunderstood. When other genres have dark lyrics they call it art -- but when a rapper does it they take it literally. I'm not playing the race card because the same thing happened to Eminem...but I think it's because most of these dudes come from the hood and IGNORANT people look at them as threats to society. I don't always agree with rappers' content but it is THEIR music. If you don't like it then don't listen!

  • BLACK

    "niggas need to get off his head. if you like how his music sounds than listen to it. if you dont then dont listen to it and shut the fuck up" SAY THAT 10 MORE TIMES!!!

  • Ja Rule

    GIVE ME THE ENDORSEMENT ITZ MURDA!

  • Anonymous

    Why Earl worrying about Ross ? Ross sucks, who cares that he got dropped. Reebok has been crap for the past half decade.

  • Pharrell

    Who is Slim Thug?

  • Anonymous

    anybody remember pepsi and ludacris same shit!!

  • your name

    there's different types of rape. drugging someone, even if you're already there with them, into not knowing whats going on (EXACTLY what ross described in the song) is called date RAPE.. whether ross used the actual word or not, its a form of rape.

    • Anonymous

      Rape is rape you jackass. The sequence in which it occurs may be different, but at the end of the day the outcome is the same.

  • dVEY

    THIS SHIT IS SO FUCKIN STUPID, HE AINT EVEN TALKIN ABOUT RAPE, HOW THEY EVEN DONE ANY RESEARCH INTO THE SHIT, HE SLIPPED A MILEY IN HIS BIRDS DRINK AND SHE DIDNT KNOW THATS WHY SHE WAS REALLY WORKING IT AND ROSS ENJOYED THAT, THIS SHIT IS PATHETIC, GET STREET SMART

  • Anonymous

    SWISS BEATZ WAS THE ONE WHO GOT HIM THE DEAL AND RAPPING ABOUT DOPE AND HOOD SHIT IS NORMAL IN HIP HOP EVERYONE DOES IT AND THE INDUSTRY USE IT TO SELL RECORDS JUST LIKE THEY PROMOTE IT IN FILMS RAPE IS DIFFERENT AND NOT USED AS A MARKETING TOOL.

  • PeoplePlease7

    I swear if this is not the most effeminate non-testicle having group of Black males ever in history. One n-word who brags about his ability to kill Black males, sell drugs to Black people, and now date rape women is getting defended by another n-word who brags about his ability to kill Black people, sell drugs, and prostitute Black women. You n-words who have no self respect nor testicles, jump on here and cosign both of the n-words who make music which celebrates your destruction and the destruction of women who will one day help raise your kids. Reebok, slim thugs, ricky ross are all a bunch of coonin' porch monkeys and you are an even bigger one for supporting them. Step your game up and have some testosterone. They don't help or advocate for you in their music, therefore, show some self respect and stop wasting time defending them. By the way, officer rick's boy got gunned down in Atlanta. Good riddance...

    • Anonymous

      @ Rick Ross, Your post makes much sense. I said the exact same thing the other day. People are making a fuss about his so called lyrics because they can be applied to women of every cultural/ethnic background. Rap lyrics that condone and talk about violence, drug dealing, murder are usually applied and directed to other black males. Why should the masses give a sh*t? Lets just sit back and let these idiots take themselves out. It's pretty sick isn't it? I love me some hip hop, but at the end of the day, they lyrics tend to take their toll on a brother's spirit. I'm old enough to be able to separate the lyrics from everyday life, but what about the younger generation?

    • Rick Ross

      @PeoplePlease7 I think you're missing the point here. The reason why no one has said anything about the other topics you mentioned is because they were aimed @ other rappers/people of the same race. Notice that no one in the black community has protested against musicians who have used the word nigga in their music. ever since its introduction into the african american lexicon some 50 years ago, this negative and contradictive term has been embraced, yet no one has taken a stand against it.

    • Smokeha

      nigga, porch monkey and coon all have the same affect....but you aint even know it

    • hmm

      So, you cant say nigga, but you can say porch monkey...? lol, yall are funny.

  • Anonymous

    what girls does Ross get anyway? of course he needs some roofies have you seen those titties? "THESE TITTIES CAN'T HOLD ME BACK" "UMMM... i'm pretty sure they can"

  • Anonymous

    wait... reformed correctional officer?

  • foreal

    he has a point about Ross rapping about dope. I feel that anyone who truly believes that the rap line about Molly isnt about rape is an idiot. at the end of the day Ross is getting less money now cuz he rapped about rapping a female. thats that.

  • Converse > Adidas

    He definetly has a point. What the fuck were Reebok thinking when they signed Ross in the first place??? LMAO

  • Anonymous

    Check this out...Reebok new all that dope he was yappin' bout was a facade..his imagination is very good. They new he wasn't bout none of that shit. Second, he is clearly speakin' about rape...Rocko took him off the remix...wonder why Slimm??? Ross has been known to make horrible choices throughout his career i.e. lying about being a CO when the flick is CLEARLY him...and lying about why(nigga you was broke and needed a gig)...the line was in poor taste and he is taking losses bekuz of it...PERIOD.

    • davey

      if he's got a great imagination, whys this gotta be true, this is not the facade?, either everythin he says is true or its false, it dont work both way, where you dig him out on certain lines then say hes lying on another.

  • Anonymous

    em still cushy as a chrysler spokesman while he talks about pickin up chicks and murderin them in his whip. not saying he should be censored, but its not like anyone has a problem with that.

  • Anonymous

    slim thug is right.

  • Anonymous

    I hate to admit it (as much as I hate Ross), but Thugga got a point.

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