Snoop Dogg has announced the release of his new video game Way of the Dogg in partnership with 505 Games and Echo Peak.
The rhythm-combat game "combines Snoop Dogg’s passion for Kung Fu movies and his chart-topping, global hits with Echo Peak’s expertise in music gaming to create a truly unique rhythm-action, beat-matching combat experience." Players will fight against a different style of character at each level in a new location defined by a Snoop Dogg song that "drives the beat of combat." The game will be available on Xbox 360, Microsoft, PlayStation and mobile platforms.
“Everyone knows that Snoop is down with the biggest and best video games whether it’s droppin’ my hits on the soundtrack or showing the world I can go toe- to-toe with the best fighters on the street but Way of the Dogg is the first true gamification of my music," said Snoop in a press release. "It’s the way you live, it’s the way you do what you do and captures the beat, the rhythm and the spirit of my music. It’s not just about who you are or where you’ve been but where you are headed to. This game shows how we evolve as individuals and they’ve incorporated the journey of my own personal reincarnation as Snoop Lion into my character, the environments and the path that players have to follow."
In addition to Way of the Dogg, Snoop Dogg is currently prepping the release of his upcoming album Reincarnated, set to drop on April 23rd. The LP features guest appearances from Drake, Chris Brown, Busta Rymes and a handful of others.
Watch a behind-the-scenes clip of the game below, and head over to the game's website for more information.