Eminem Chrysler Commercial Wins An Emmy

Eminem's Detroit-themed commercial snags Emmy honors.

Eminem has garnered Grammy Awards, and even an Oscar. Now, a commercial starring the Detroit emcee has won an Emmy Award.

The commercial, titled "Born of Fire: Chrysler 200," featured Eminem driving through Detroit while the famous beat to the rapper's seminal track "Lose Yourself" played in the background.

"We were very surprised,"  said Aaron Allen, a creative director at Wieden & Kennedy, the ad agency responsible for the commercial.  "We really wanted to win but wondered if humor would win instead."

Other winners included Justin Timberlake, a winner for hosting "Saturday Night Live," and Gwenyth Paltrow, whose performance on the show "Glee" included singing Cee Lo's smash hit, "Fuck You."

Watch the commercial below:

RELATED: Rolling Stone Magazine Crowns Eminem The "King Of Hip Hop"

39 Comments

  • N.O.

    EMINEM is best rapper alive! FUCKING PERIOD :)

  • Anonymous

    well congrats em. Either way you look at it, he's untouchable. His last solo album though felt like more of a pop album than the rest of his catalog. He doesn't have that feel like he used to in the Marshall Mathers LP which is my top favorite from him. Honestly "relapse" to me was better than Recovery. Now he kinda sounding like Game with "oh, thank you dr. dre for everything you have given me" s**t. I never wish this on nobody but I wish he was back on drugs. His music came out better in my opinion.

    • Anonymous

      If you read his book you'll find he didn't do much drugs from infinite-sslp. And Relapse he was clean aswell. MMLP he did a little more but it still wasn't major until 8 mile from my understanding. Plus on drugs he has his worst material. Encore is a bad album and songs like "Ballin' Uncontrollably are absolutely terrible (Atleast he didn't release them.)

    • Anonymous

      recovery better lyrics okay beats

  • Tim Clark

    It's amazing how the Hip Hop culture has influenced so much i am glad i was part of it from the beginning... Does anyone know how Dr. Dre got his start? He started on KDAY 1580AM in L.A. not the fake FM version of today the original one with the hum and static i was also a part of that station miss the ole days when Hip Hop was from the heart but it's good to see Shady get his props he deserves it peace world... email me click my website link... Tim Clark, Owner The SNN Companies aka Mix Master Ace (DJ)

  • Tim Clark

    It's amazing how the Hip Hop culture has influenced so much i am glad i was part of it from the beginning... Does anyone know how Dr. Dre got his start? He started on KDAY 1580AM in L.A. not the fake FM version of today the original one with the hum and static i was also a part of that station miss the ole days when Hip Hop was from the heart but it's good to see Shady get his props he deserves it peace world... email me click my website link... Tim Clark, Owner The SNN Companies aka Mix Master Ace (DJ)

  • da1

    Damn Eminem keeps winning. The most successful rapper of all time.

  • Panama

    I gotta admit, it's a pretty slick commercial.

  • Anonymous

    shady will tell you himself he's not the greatest, he's ONE of the best tho

    • Anonymous

      First off he he said he was the best ppl would be like OMG DISREPECTING PAC AND BIG. Wayne can get away with that cause his fanbase doesn't care for Pac/Big. But even if he doesn't think he's the best... that doesn't prove he isn't. Come up with a better arguement.

    • a

      Also at smh and it's easy just to consider me one of the greatest white rappers there is knowing god damn well that I'm one of the best motherfucking rappers who ever lived period Again one of

    • a

      I'm a goat and for those of y'all who don't know what a goat is it means the greatest of all time and I consider myself one of those so thank you very much, here it goes! Key words: One of

    • smh

      dumbest niggas ever smfh does the song g.o.a.t ring the bell?

    • Ryan

      Eminem has gone full circle and resurrected his career.

    • Da1

      ^^^^ @Dumbass of the week because that is what you are. LL cool J called himself the Goat. Lil wayne has pretty much said that he was the greatest. Jay-z said that he was the greatest on What more can I say. Rappers do it often. Shows what you know Dumb ASS.

    • Anonymous

      LOL only ever rapper says they're the greatest

    • DUMBASS OF THE WEEK

      NO RAPPER WILL ADMIT THEIR THE GREATEST YOU MORON

  • Anonymous

    yeah.... eminem just needs a TONY award now. smfh

  • Barisua Kenneth Ngbor

    Always Winning !!

  • murdermitten

    hate on him all u want dudes king of hip hop everything he touches wins...wat other rappers won an emmy, oscar, and 13 grammy awards? Eminem, Jay, LL and Snoop biggest living legends in hip hop but shady is def ahead of the pack

    • Anonymous

      Bad catalog??? Infinite (not best sound bit i consider classic because i have yet to hear a more lyrical album), SSEP, SSLP,MMLP are CLASSICS. HTS if you include bonus tracks is arguably a classic, as is the Eminem Show (although i personally don't think Eminem Show is a classic.) Recovery and Relapse are good albums. Bad catalog?? The only thing bad is Encore. And yes I'm white but I own wayy more CDs by black artists then white, so your arguement is invalid. As far as technical skill goes he's the best, and he's got one of the best catalogs.

    • anonymous

      ur whole argument goes down the tube as u keep mentioning white person as if thats some type of diss... maybe 70 years ago that woulda meant somethin but its 2011 clown

    • Ticalz

      @Ryan Umm so because YOU (white person) deem him as a sellout that has anything to do with him as a rapper? Fucking idiot. So isn't Eminem a sellout for doing those poppy songs too then? So because Ice Cube does family movies in his 40's he's a sellout? Boy hush. We're talking about RAP SKILLS and hip-hop albums you idiot. Like i said white people are just delusional you couldn't make a better argument than that silly ass shit? Eminem doing songs with people he said he wouldn't do if they beefed with his artists (ie 50) isn't selling out? Doing pop songs when you're a supposed "real MC" and underground head isn't? Fuck outta here white trash.

    • Ryan

      Are you kidding me, Ice Cube??? Ice Cube is the biggest sell out in the history of hip hop. Can you say "Are We There Yet?". This clown is Tyler Perry's faggot friend.

    • Ticalz

      *correction* "getting touched by your father" in a JOKING WAY or RAPPIN ABOUT IT JUST TO BE FUNNY EVEN IF IT DIDNT HAPPEN.

    • Ticalz

      Eminem is just technically skilled and that's it. But why is he the greatest according to white poeple? Because he raps about killing his mother? poppin pills? having Bruno's ass on his face? loving Dre? On the other side you have a rapper like Ice Cube who might not be as good TECHNICALLY but still a better overall MC than Em and his catalogue proves it. Straight Outta Compton, AmeriKKKa's Most Wanted, Kill At Will Ep, Death Certificate, The Predator, Lethal Injection, Bow Down etc that's CLASSIC material which covers everything from gangsta shit to social awareness..not getting touched by your father and talking about how your dick is little. Fuck boy.

    • Ticalzt

      How do you know? Do you even know me? Have you ever heard my opinion on anything besides this particular award? Lol and this goofy dude wanna call me a dumbass? Check again. Eminem can RAP but his catalogue isn't great which is why people don't rate him high (except white boys like you of course). Eminem has about 2 good/dope albums which were his first 2 and that's it. Wanna talk about skills? There's thousands of rappers that can rap as good as him or better that are underground, but again that alone doesn't make an artist. White people just wanna justify that they adore him cuz he's white that's all and albums like Relapse can still go platinum without problems which is why i said garbage or not Eminem fans will buy everything he touches.

    • Anonymous

      Or dumbasses like you who equal quality with flops. The lower success an album has, the higher you fools rate it. Eminem is one of the few examples where talent matches success, so shut the fuck up with that logic on articles that relate to him. Bow down to the GOAT.

    • Ticalz

      You're an idiot. Awards are a popularity contest you dumb ass fool. They measure popularity because when they broadcast award shows and what have you they want more viewers because when you got alot of viewers you get more sponsors which equals money. Eminem is a pop star in a sense so even if he puts out garbage it's still gonna get nominated because of dumb ass people like you who base everything about how many silly awards he or anyone else gets.

  • Vegard Møller

    How does he do it?

  • illy

    Hip Hop all day but God Damn. Emienm is over hyped.

    • kingrichard1

      couldnt hv said it betta & i like em but a damn emmy 4 a commercial? wtf lol but hey u no hw it is wen u n da "society"...http://www.youtube.com/user/Darealkingrichard?feature=mhee

  • Anonymous

    Eminem just needs a Tony now.

  • Osiel Salas

    Fucking eThugs are coming

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