Dr. Dre Strikes $300 Million Deal Between Beats Electronics & HTC

The West Coast veteran strikes another lucrative deal with his Beats Electronics, which already partnered with HP and Chrysler.

After placing highly on the Forbes Hip Hop Cash Kings list earlier this week, Dr. Dre is building his business acumen. The West Coast veteran has struck a $300 million deal between his Beats Electronics and Taiwan-based smartphone maker HTC, which is taking a 51 percent stake in the company (via RR).

Beats, which produces the popular Beats by Dre headphones, will work with HTC to build “high performance mobile sound products such as HTC devices with built-in Beats sound innovations,” arriving as early as this fall.

"The marriage of these two companies is very, very good. We are very good for each other," says Jimmy Iovine. "With HTC's innovation, technology and leadership, we feel we can really compete with anybody in this area."

Beats Electronics has already struck some lucrative partnership deals with HP and Chrysler, the latter of which is integrating Beats into its sound system for the upcoming 2012 Chrysler 300S.

RELATED: Dr. Dre On Detox, Making The Perfect Record, And Beats By Dre

29 Comments

  • Realist nigga alive

    When Detox comes out dr dre stock will collapse because thats how bad the album will be.

  • Fuck Fat Suge

    lol @ suge, well the hiphopdx pretend suge. Dre on that protein not the crack. The only one on crack is you you fat nigga. And i mean ass crack, cause we all know you cant afford the real deal. Broke fat bitch

  • Anonymous

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  • GHBdoper

    As a career pro in marketing. Beats by Dr.Dre is owned by Monster (in my mind overpriced equipment). They use his name in order to market the product, which worked great because niggas out here are like oh shit Dr. Dre's headphones. My opinion stick with BOSE. Cheaper and and warrantied better. Not to mention greater or equal sound quality.

  • suge

    heres a joke: why can't dre release detox on time? because he's black and he be high of crack all day every day for the last decade

  • suge

    this nigga smoking weed and sniffin coke during the studio session, i be knowing this fool from back in the day. i told you back then and imma tell you again now....STOP THAT SHIT OR YOU'LL BE JOINING THAT CRACKHEAD SON OF YOURS THAT WENT LAST YEAR. word. peace. one love. in-a-bizzle.

  • suge

    I'M CALLING YOUR BITCH ASS OUT ANDRE! DON'T MAKE ME BITCH SLAP YO ASS JUST LIKE BACK IN THE DAY. PUT THE ALBUM OUT OR IMMA HAVE TO IMPREGNATE YO MAMMA. I'M CALLING YOUR BITCH ASS OUT ANDRE! DON'T MAKE ME BITCH SLAP YO ASS JUST LIKE BACK IN THE DAY. PUT THE ALBUM OUT OR IMMA HAVE TO IMPREGNATE YO MAMMA. I'M CALLING YOUR BITCH ASS OUT ANDRE! DON'T MAKE ME BITCH SLAP YO ASS JUST LIKE BACK IN THE DAY. PUT THE ALBUM OUT OR IMMA HAVE TO IMPREGNATE YO MAMMA. I'M CALLING YOUR BITCH ASS OUT ANDRE! DON'T MAKE ME BITCH SLAP YO ASS JUST LIKE BACK IN THE DAY. PUT THE ALBUM OUT OR IMMA HAVE TO IMPREGNATE YO MAMMA. I'M CALLING YOUR BITCH ASS OUT ANDRE! DON'T MAKE ME BITCH SLAP YO ASS JUST LIKE BACK IN THE DAY. PUT THE ALBUM OUT OR IMMA HAVE TO IMPREGNATE YO MAMMA. I'M CALLING YOUR BITCH ASS OUT ANDRE! DON'T MAKE ME BITCH SLAP YO ASS JUST LIKE BACK IN THE DAY. PUT THE ALBUM OUT OR IMMA HAVE TO IMPREGNATE YO MAMMA. I'M CALLING YOUR BITCH ASS OUT ANDRE! DON'T MAKE ME BITCH SLAP YO ASS JUST LIKE BACK IN THE DAY. PUT THE ALBUM OUT OR IMMA HAVE TO IMPREGNATE YO MAMMA. I'M CALLING YOUR BITCH ASS OUT ANDRE! DON'T MAKE ME BITCH SLAP YO ASS JUST LIKE BACK IN THE DAY. PUT THE ALBUM OUT OR IMMA HAVE TO IMPREGNATE YO MAMMA. I'M CALLING YOUR BITCH ASS OUT ANDRE! DON'T MAKE ME BITCH SLAP YO ASS JUST LIKE BACK IN THE DAY. PUT THE ALBUM OUT OR IMMA HAVE TO IMPREGNATE YO MAMMA. I'M CALLING YOUR BITCH ASS OUT ANDRE! DON'T MAKE ME BITCH SLAP YO ASS JUST LIKE BACK IN THE DAY. PUT THE ALBUM OUT OR IMMA HAVE TO IMPREGNATE YO MAMMA. I'M CALLING YOUR BITCH ASS OUT ANDRE! DON'T MAKE ME BITCH SLAP YO ASS JUST LIKE BACK IN THE DAY. PUT THE ALBUM OUT OR IMMA HAVE TO IMPREGNATE YO MAMMA. I'M CALLING YOUR BITCH ASS OUT ANDRE! DON'T MAKE ME BITCH SLAP YO ASS JUST LIKE BACK IN THE DAY. PUT THE ALBUM OUT OR IMMA HAVE TO IMPREGNATE YO MAMMA. I'M CALLING YOUR BITCH ASS OUT ANDRE! DON'T MAKE ME BITCH SLAP YO ASS JUST LIKE BACK IN THE DAY. PUT THE ALBUM OUT OR IMMA HAVE TO IMPREGNATE YO MAMMA. I'M CALLING YOUR BITCH ASS OUT ANDRE! DON'T MAKE ME BITCH SLAP YO ASS JUST LIKE BACK IN THE DAY. PUT THE ALBUM OUT OR IMMA HAVE TO IMPREGNATE YO MAMMA. I'M CALLING YOUR BITCH ASS OUT ANDRE! DON'T MAKE ME BITCH SLAP YO ASS JUST LIKE BACK IN THE DAY. PUT THE ALBUM OUT OR IMMA HAVE TO IMPREGNATE YO MAMMA. I'M CALLING YOUR BITCH ASS OUT ANDRE! DON'T MAKE ME BITCH SLAP YO ASS JUST LIKE BACK IN THE DAY. PUT THE ALBUM OUT OR IMMA HAVE TO IMPREGNATE YO MAMMA. I'M CALLING YOUR BITCH ASS OUT ANDRE! DON'T MAKE ME BITCH SLAP YO ASS JUST LIKE BACK IN THE DAY. PUT THE ALBUM OUT OR IMMA HAVE TO IMPREGNATE YO MAMMA. I'M CALLING YOUR BITCH ASS OUT ANDRE! DON'T MAKE ME BITCH SLAP YO ASS JUST LIKE BACK IN THE DAY. PUT THE ALBUM OUT OR IMMA HAVE TO IMPREGNATE YO MAMMA. I'M CALLING YOUR BITCH ASS OUT ANDRE! DON'T MAKE ME BITCH SLAP YO ASS JUST LIKE BACK IN THE DAY. PUT THE ALBUM OUT OR IMMA HAVE TO IMPREGNATE YO MAMMA. I'M CALLING YOUR BITCH ASS OUT ANDRE! DON'T MAKE ME BITCH SLAP YO ASS JUST LIKE BACK IN THE DAY. PUT THE ALBUM OUT OR IMMA HAVE TO IMPREGNATE YO MAMMA. I'M CALLING YOUR BITCH ASS OUT ANDRE! DON'T MAKE ME BITCH SLAP YO ASS JUST LIKE BACK IN THE DAY. PUT THE ALBUM OUT OR IMMA HAVE TO IMPREGNATE YO MAMMA. I'M CALLING YOUR BITCH ASS OUT ANDRE! DON'T MAKE ME BITCH SLAP YO ASS JUST LIKE BACK IN THE DAY. PUT THE ALBUM OUT OR IMMA HAVE TO IMPREGNATE YO MAMMA. I'M CALLING YOUR BITCH ASS OUT ANDRE! DON'T MAKE ME BITCH SLAP YO ASS JUST LIKE BACK IN THE DAY. PUT THE ALBUM OUT OR IMMA HAVE TO IMPREGNATE YO MAMMA. I'M CALLING YOUR BITCH ASS OUT ANDRE! DON'T MAKE ME BITCH SLAP YO ASS JUST LIKE BACK IN THE DAY. PUT THE ALBUM OUT OR IMMA HAVE TO IMPREGNATE YO MAMMA. I'M CALLING YOUR BITCH ASS OUT ANDRE! DON'T MAKE ME BITCH SLAP YO ASS JUST LIKE BACK IN THE DAY. PUT THE ALBUM OUT OR IMMA HAVE TO IMPREGNATE YO MAMMA. I'M CALLING YOUR BITCH ASS OUT ANDRE! DON'T MAKE ME BITCH SLAP YO ASS JUST LIKE BACK IN THE DAY. PUT THE ALBUM OUT OR IMMA HAVE TO IMPREGNATE YO MAMMA.

  • Anonymous

    I bought beats and then realised that dr dre was laughing as people fell for the marketing scheme to buy the terrible headphones. I hadn't even burnt in my denon ah d2000's and they are better than beats pros and cost half the price. As said below if your looking for good headphones try sennheiser, denon, ultrasone...great headphones although if your looking for bass don't go for the sennheisers...not great bass.

  • killuminati

    yep mah nigga and u see dat commercial with dre for the beats the 666 watch it on youtube,the b is actually a 6

  • gunner

    jimmy iovine is the biggest and richest but also the most evil man in the industry he is a 33 degree mason illuminati to the core , he can shut down rappers at any label who try to go against the machine atlantic,universal,sony don't matter he says the word and they will push your album back to nevermber .that's why any body who is signed to interscope is made their puppet for propaganda eminem,dre,gaga,fifty...

  • rick

    Dre doesn't actually own Beats by dre , Jimmy does they just use his name & thats not to say that he doesnt have a piece he propably does (i doubt it tho)

  • Anonymous

    Stop acting like bitches and be happy for the man, if Detox drops then it drops. If it dosen't, fuck it...Good look Dre!

  • TheR

    Aah everybody stop whining no one owes yall SHIT! I ain't even a huge Dre fan or something but everybody needs to cut that "fuck dre where's detox" shit

  • Anonymous

    Sennheiser, AKG, Ultimate Ears, Westones anyone with half a brain knows this beats brand is complete garbage. plus why are you supporting a man who is never gonna release Detox anyways? are you a fucking retard?

    • shshs

      You are just dumb, with a limited grasp of what makes a product successful. Do you think it's which is better? Hell, Betamax was better than VHS! When the Ipod came out it wasn't the Mp3 player on the market believe it or not. That is where marketing coming into play. And beats has the best marketing. Also, do you think the average person even knows the difference between any headphones? As long as they're decent, the difference in quality cannot even be noticed.

  • Anonymous

    this is the reason why dre isnt gonna drop detox..He doesnt need the money!

  • Detox?

    we're so happy for Dre making millions,letting his fans down one more year. dude, at least you got money. money is so important nowadays, don't need that stupid recognition.

  • Killmatic

    I mean how much money do you really need .damn.

  • crappy headphones

    Now this is the kind of Dr Dre news we want to hear! Wait, no it's not. FUCK BEATS ELECTRONICS!!! If dude doesn't feel like finishing the Detox album, someone just leak that shit and let's all move on.

  • london

    Useless commercial, showed me nothing

  • whaa

    They should have used a Dr. Dre song...?

  • V-Nasty, God Emcee

    Wanna hear a joke? Detox

  • word?

    faggot....put out the album

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