Mastermind: Predictions On Rick Ross' Upcoming Album

The ongoing binary opposition between his commercially successful music and multiple PR blunders mean "Mastermind" could be a make or break album for Rick Ross.

On March 4, Rick Ross will release Mastermind—his sixth album under the Def Jam umbrella. Ross is an interesting figure. On one hand, he boasts many of the accolades any mainstream rapper needs to be considered commercially successful. Four of his albums have debuted at the #1 position on Billboard magazine’s Top 200 Albums chart. He’s recorded alongside a who’s who of Hip Hop A-listers, including Jay Z, Kanye West, Dr. Dre and Andre 3000. In terms of his pedigree, Ross was linked with Tony Draper’s iconic Suave House imprint, and he even enjoyed an early co-sign from EPMD’s Erick Sermon.

But throughout most of his tenure, Ross has also shown a staggering lack of self-awareness. His cocaine kingpin raps fell on deaf ears when it was revealed he was a former corrections officer. And the matter was compounded when Ross essentially claimed authentic pictures of him in uniform were Photoshopped. Ross is the kind of guy who posts an Instagram picture of himself at a Wingstop—a restaurant known for its signature battered, deep fried chicken wings—after having a seizure. He’s the kind of guy who might shrug off a perceived date rape reference and tweet a half-hearted, hashtagged apology.

Ultimately, none of this has anything to do with the music. And in terms of music, Ross has been cranking out hits since 2006’s Port of Miami. He boasts 12 singles on Billboard magazine’s “Hot 100” chart, four gold albums and two platinum singles. His Maybach Music Group imprint provided the platform for Wale to reconnect with his core audience, and its respectively fast-tracking Meek Mill and Gunplay to at least B and C-list status. His success in the booth almost stands in binary opposition to his multiple blunders in real life. And that’s only part of the appeal. Will the dual lives of Rick Ross the rapper and William Leonard Roberts II be reconciled with a new album? Probably not. But it’s fun to prognosticate on all things Rozay as we wait for Mastermind to leak to the public within the next week.

Where Will “Mastermind” Rank Within Rick Ross’ Catalogue?

Marcus K. Dowling: It’s entirely possible for this to be Ross’ finest album of his career. Let’s face it. When the Gangster Disciples want to murder you, you have armed thugs firing guns at your automobile, and you advocated popping MDMA in a woman’s drink and raping her (thus causing you to temporarily lose a big money sponsorship from Reebok), there isn’t anywhere to go but up, and you probably have some incredible stories to tell.

As well, it’s all about perspectives. An argument can be made that there are two schools of Rap gathering at either side of Jay Z and Kanye’s throne. On one side, there’s the earnest and emotive school, where emcees like Kendrick Lamar, Macklemore, J. Cole and Drake pour their heart and soul into rhymes that (possibly due to their overwrought emotive nature) cross over for mainstream success. As well, there’s the hard rhyming and hard partying gangsters, a team that includes 2 Chainz, and intriguingly enough artists like Ross’ fellow Maybach affiliates Meek Mill and emotional/hard line-straddler Wale. Ross is quite literally the boss of this side of the coin, and a strong release from him puts him right back in the lead. It’s a difficult time to cross over and be hard as hell, but Ross has the ear (and the capital to spend) to choose the hits. Furthermore, armed with some of the most ear-worming hooks in the game over the past half-decade, radio and marketing-friendly material will likely be plentiful. 

Ross’ best album is easily 2010’s Teflon Don. Pop music overall still hasn’t recovered from Lex Luger’s sonic bombast of “BMF” and “MC Hammer,” while Kanye West production “Live Fast, Die Young” and Drake/Chrisette Michelle feature “Aston Martin Music” have aged well. Of note to watch as well is that Mike WILL Made-It needs to contribute to a standout album too. More so than any hit he’s cranked out for Miley Cyrus, resurrecting the career of Rick Ross would cement his all-time legacy. Ross’ need for classic material meshes perfectly with an industry at a crossroads in redevelopment. A powder keg of a moment (one that elevates Ross back to the top) can result from such a situation.

Omar Burgess: Based upon the singles and track listing Ross has released, I think it’s safe to say Mastermind will be better than God Forgives, I Don’t but not quite on par with Teflon Don. If we’re ranking these according to quality, Teflon Don is the unshakable number one in my book. Mastermind, God Forgives, I Don’t, Deeper Than Rap, Trilla and Port of Miami round out the list. 

If the rumor is true that Rich Forever was originally intended to be a retail album and not a mixtape, then Mastermind allows Rozay to rectify a few wrongs that weren’t necessarily his fault. Ross was allegedly half done recording the material that ultimately became Rich Forever when he suffered a seizure tens of thousands of feet in the air. One seizure is enough to derail any artist’s release schedule, but Ross suffered another one, then he either purposely or inadvertently provoked some Gangster Disciples.

Ross has to be held at responsible for the latter incident. But I don’t think we’re even having this conversation if Rich Forever made it to retail. According to, the mixtape was downloaded 1.7 million times and streamed 1.1 million times. Those numbers don’t necessarily translate to paying customers buying an album, but any time a mixtape spawns a popular single like “Stay Schemin’” (the Drake and French Montana-assisted track peaked at #58 on Billboard magazine’s “Hot 100” chart), it’s usually a decent indicator of future commercial success. To put things in context, Mastermind has yet to produce a “Hot 100” single.

What Defines A Classic Album And Can Rick Ross Make One?

Marcus K. Dowling: A classic album is a release that makes the thought process of literally every single artist that releases a record in its wake switch from “making a good album” to “trying to make an album that compares favorably to a release that set a standard.” Mastermind has the potential to be a classic Pop-Rap release in the same vein as Puff Daddy’s No Way Out, Missy Elliott’s Miss E...So Addictive or 50 Cent’s Get Rich or Die Tryin’. Rap likes its Pop stars to be ostentatious characters who release grandiose albums that are industry events and meet their titanic expectations.

Ultimately what will make Mastermind a classic album is what makes all great albums the classics they become—execution. For Rick Ross’ sixth studio album, he must evolve into a Diddy, 50 or Missy and be a focused artist assisted by a stellar team, fulfilling and executing with an expectation of success.

Omar Burgess: I think a classic album either defines or redefines a genre. OutKast’s Aquemeni made us reconsider the boundaries of a Hip Hop album. Despite its brevity (only nine songs if the intro is omitted), many hold Nas’ Illmatic in high regard for both sentimental reasons and as the quintessential, New York boom-bap album. What does any of this have to do with one William Leonard Roberts II? To me, there is absolutely no connection.

No disrespect to Ross, but I don’t think he’s capable of making a classic album. He’s not strong enough of a bar-for-bar emcee. But hey, stranger things have happened. I didn’t anticipate remotely liking Teflon Don, but Ross showcased a great ear for beats, an improved (possibly ghost written) flow and just the right mix of guest appearances. In terms of Hip Hop, Ross’ only mainstream competition on March 4 is the A$AP Mob. So even if Mastermind isn’t a classic (and again, I don’t think it will be), a decent album will bring him his fifth #1 debut on Billboard magazine’s Top 200 albums chart.

What Contributing Factors Bode Well For Rick Ross’ “Mastermind”

Marcus K. Dowling: Foremost, never bet against Sean Combs. Say what you will, but even when he missteps (like in the case of 2011 Diddy Dirty Money album, Last Train To Paris) the tremors of the earthquakes he causes with his moves reverberate throughout the industry. And ultimately the tremors can still turn the game on its ear three years later. Diddy hopefully is sitting in the booth playing Rick Rubin to Rozay’s Kanye, and reducing the chaff away from the wheat of Ross’ work.

Insofar as production and performance, what we’ve heard so far has been exciting, if not unexpected. “The Devil is a Lie” features a perfunctory Jay Z performance, but the track from Major Seven is the star here. Saxophones and tom-tom drums signal that the King and the Bawse have arrived, and that just like Queen Bey advises, all pretenders to the throne should “bow down.” Also, while “War Ready” may be one of the most masturbatory Mike WiLL productions ever at seven-plus minutes in length, Ross and Jeezy trade bars like uppercuts between Ali and Frazier in Madison Square Garden, and we as listeners get to be the true winners.

Also, there’s the idea that Rick Ross is respected by so many artists in the industry that refuse to see him fail. Ultimately, because these artists, producers and fellow label execs are motivated by this fear of failure to exceed expectations, this album will not underwhelm. Until 2 Chainz can drop his label’s signature drop on everything from a Wale single to a remix of Lorde’s “Royals” and guarantee radio success, marketability and mainstream sustainability, then...yeah...Rick Ross is the most respected Southern emcee in Rap music in the current era. If he were to fail, then how does the genre (and Hip Hop culture, too) work around that missing hole in the game? Besides the artist formerly known as Tity Boi, YMCMB has extended past the South into a global conglomerate, Gucci’s in jail, Flocka’s making EDM, OutKast are still a question mark, Future is developing into a star and DJ Khaled corrals artists for top tier compilation albums. By default, Ross is the only boss-level dollar mover left in the South. Thus, exceeding expectations on performances for this album in particular is a must.

Omar: I’d stop short of crowning Ross the best Pop rapper below the Mason Dixon line; I think T.I. holds that crown. But I do agree with the point that additional duets with Jay Z and Kanye West guarantee Mastermind a certain amount of A-list star power. Other than enlisting cameos from Eminem, J. Cole, Kendrick or Macklemore (yeah, right), Ross has his bases covered as far as locking down features from top-selling peers. Last album brought guest appearances from Dr. Dre and Andre 3000, and I honestly think that once you get two of the more reclusive guys in Rap to appear on your album, there aren’t too many other options. I’m interested to see exactly what Sean Combs’ role will be on Mastermind. One of Hip Hop’s worst kept secrets is that Puff is sort of a producer in name only. He’ll turn a few knobs and lend your album a certain je ne sais quoi, but he’s not the guy you’ll see tapping on an MPC. Through his time under Andre Harrell at Uptown/MCA through the Biggie era at Bad Boy, Combs knows how to oversee lending a sonic quality to an album. No matter what his actual role is, the brilliant gimmick behind announcing Combs was mixing this project is that it brings all of his Ciroc drinking, Sean Jean wearing marketing cache with it. Take that. Take that.

Combs’ touch should also end Ross’ heavy reliance on the ratchet sound that powered much of Ashes To Ashes and Black Bar Mitzvah. It was nice to hop on the Lex Luger bandwagon for back-to-back hits with “MC Hammer” and “B.M.F.,” but the over-reliance on the sound via the likes of Beat Billionaire for Ross’ next few projects ran a good idea into the ground. Adding in production from Mike WiLL Made-It, B!nk, Scott Storch, Jake One and J.U.S.T.I.C.E. League should make for a nice rebound. Although, as someone who reluctantly pays attention to the numbers game, the fact that not one of the singles leaked from Mastermind has even sniffed the Billboard “Hot 100” chart is troubling. Ross’ six albums have placed 12 singles on the chart. But in terms of a pre-album hit, Mastermind is completely devoid of commercial buzz.

Is This Rick Ross’ “Make Or Break” Album?

Marcus K. Dowling: It’s absolutely Ross’ make or break release. When the Maybach Music chief is focused, his work is begrudgingly stellar. Yes, he’s an ex-correctional officer that adopted the moniker of the inventor of crack cocaine to rap about a life that he has not authentically lived. Yes, he’s a pulchritudinous human being who is similarly fat, black and possibly uglier than the Notorious B.I.G.—but lacks Biggie’s charisma in pulling off sex raps. Therefore, until the “U.O.E.N.O.” remix fiasco, we giggled at, then relented in being overly critical about his heartfelt and well-executed delusion, turning a deaf ear.

However, when Ross is unfocused, the results are absurd, just off the mark and allow his detractors to levy obvious claims against his merits (or lack thereof). When seen as more man than mythology, he’s capable of flaws, including moments like John Legend duets “Magnificent” and “Rich Forever.” As well, there are moments like “3 Kings,” “Sixteen” and “Diced Pineapples” from God Forgives, I Don’t, where he’s so thoroughly outclassed by everyone else on the record that you forget that its his own. Then there’s the abysmal moments: that unconscious girl’s getting raped on a record, and MMG’s captain suddenly isn’t wearing Reebok in the streets anymore.

If Rick Ross wants to be Tony Montana, it’s time to stop letting Manolo and his own ignorance steal the scenes. Coming out with a nose, mouth and face full of cocaine and both guns blazing is Rick Ross’ only solution at this point. If he doesn’t, the fact that he’s less myth than man becomes a liability, and thus Ross becomes an “also ran” and “almost was” don of Rap music.

Omar Burgess: Yes. Ross has pulled off the damn near impossible by surviving at least three massive public relations gaffes. Being outed as a former correctional officer would have spelled the end of a Rap career during the early-to-mid ‘90s. Just ask Boss. But the multitude of Big Boss Man and Officer Ross memes died when Rozay popped up with yet another #1 debut. Ross also survived a short-lived yet hilarious feud with 50 Cent that saw the latter take the mother of his child on a shopping spree and offer her a book deal. In hindsight, it was a rather juvenile clash both men should have low key been ashamed of.

Through it all, Ross was able to survive by constantly churning out popular songs and albums which continued to impact the charts. Despite being certified as a gold-seller by the RIAA, that largely ended with God Forgives, I Don’t. Add in the blemish of pissing off women everywhere with a perceived date rape reference and totally dropping the ball on apologizing for said reference, and there wasn’t much left on which to fall. I still don’t think Hip Hop has collectively wrapped its head around the fact that the vast majority of Ross’ persona appears fabricated, and a large amount of fans and his peers don’t seem to care. That’s either a modern miracle or a simultaneously depressing and enlightening statement about how Hip Hop views authenticity.

So if the quality of the music is diminished (see the last two Self Made compilations), the coveted female demographic thinks Ross wants to slip a Molly in their champagne, and the real gangsters are sending real bullets in his direction, who does that leave to buy the next Rick Ross album? Marinate on that one for a minute. A man can only survive a finite amount of PR disasters. Those have largely been avoided this time around, but in terms of the actual music, I think Rick Ross can ill afford to release a subpar project.

What Do You Expect From “Mastermind” As A Listener?

Marcus K. Dowling: For as much buzz as has been given to every single artist that has put out an album in the past four years since Ross’ Teflon Don, it’s entirely possible that only Drake and Kendrick Lamar have met and exceeded their superstar hype. However, in doing so by releasing albums crafted in a conceptual manner that mainstream Rap hasn’t seen in arguably 20 years, they have circumnavigated an established Rap system. Above average young people tell me how they feel. There’s more to Rap than that, and I expect Rick Ross to balance the scales insofar as expectations of greatness in Rap music.

Rick Ross is going to release a hard-ass Gangster Rap album that won’t involve well-meaning young men tell me how they are feeling. Ideally, on Mastermind, the following will occur:

  • Bitches getting fucked on expensive rugs (and tiptoeing along Ross’ marble floors back to their boyfriends)
  • Ni**as getting killed over failed drug deals
  • Wack rappers will get ethered for not stacking paper like the “bawse”
  • Gleaming gold statues of Rozay the Legendary will be erected at the Port of Miami

In these moments being showcased with rhymes painting vivid and panoramic vistas on pristine and earworming sonic canvases. I expect Mastermind to be the Rick Ross album to win me back as a fan.

Omar Burgess: I totally agree. As Devin Friedman pointed out in his 2011 GQ profile of Ross, Rick Ross is successfully selling the gangsta fantasy on wax. Anything less is just uninteresting.

“Trying to get me to take you seriously as a former drug dealer (which he does, at several points in our time together) is, at this point, boring,” Friedman wrote. “Whether it’s true or not doesn't matter.”

I expect some truly epic production, some rhymes that vacillate between pedestrian and pretty damn good and what amounts to a 36-hour bender of playing Grand Theft Auto translated to audio form. Rick Ross’ greatest asset is arguably his ear for beats, with his networking abilities ranking a close second. So he might do some paint-by-numbers shit like rhyme “clean” with “clean,” but you’ll also get some bars from Jay, Kanye and what we can only hope is a version of Lil Wayne that isn’t solely interested in rapping about busting off his gun and his penis.

But at this point, I’m not even sure if it matters. The marketing machine has been moving since the fourth quarter of 2013, and I expect another #1 album. We can debate about the quality of the actual music until our faces are as blue as the one in Rick Ross’ Rolex. This thing is happening.


Marcus Dowling is a veteran Washington, DC-based writer who has contributed to a plethora of online and print magazines and newspapers over the past fifteen years. Follow him on Twitter at @marcuskdowling.

Omar Burgess is a Long Beach, California native who has contributed to various magazines, newspapers and has been an editor at HipHopDX since 2008. Follow him on Twitter @omarburgess.


  • terrell

    get it clear rick fatboy ross only have GOLD albums

  • Willy

    this album is going to flop like every album he drops..... rick ross is weak minded not master minded

  • Anonymous

    Smh stupid hater journalists. They won't be happy until every rapper is white.

  • Bart Burnt

    Big mistake with the Itunes-stream, its all over the Internet now to download. Thats gotta hurt his sales. Also, its not a classic, there`s like five decent tracks on the album.

    • Rozay O'Donnell

      Are you kidding me? You might want to listen to the album a few more times because Rozay is spitting absolute fire. From beginning to end, this nigga is flowing like Biggie, like 2Pac, better than Jay-Z, but not like Nas. Ross is not only a game changer, but he is one of the most elite, top notch lyricists in the game. #bawse

  • Anonymous

    no buzz equals low sales as usual with this dude.

  • I Had to Stop Interviewing Rick Ross Because He Can't Handle Hard Questions

    Part of me wants to feel like I'm reaching with that headline, but most of me knows that I'm not. The fact of the situation is that, during an interview with Rick Ross yesterday at the 40/40 Club in Manhattan, I brought up Reebok, which obviously triggered memories of the rapey lyric that cost him an endorsement deal with them. Perhaps for obvious reasons, things got awkward, Ross handlers got antsy, Ross low key tried to insult me, and the interview was stopped halfway through. The thing is, Rick Ross constantly talks about being a boss. To him, its not just a title, but an entire worldview. Real bosses answer the hard questions and keep it moving. Then again, what do you expect from a guy who let the media hound him over a lyricPut molly all in her champagne, she aint even know it/I took her home and I enjoyed that, she aint even know itthat he couldve easily talked his way out of? Unlike the Date Rape Drug, Rohypnol (or alcohol, the most common date rape drug of them all), MDMA isnt a sedative, and even if you slip it to someone, its not going to make them pass out. Its a stimulant and, if anything, itll make a person more alert. Clearly, Ross doesnt always know what hes talking about in his own lyrics, and he and I never even addressed that line directly. [Ed: To be fair, Ross did address the controversy in an interview with HuffPost Live, saying, "I don't really regret nothing. I'm glad I seen and learned some things. When I realized so many women were affected by that, I wanted to make sure I apologized. Where I come from, that's not even tolerated... I never thought someone would fill in whatever blanks, but I respected it, and I respected everyone's opinion who reached out, most definitely women... Ain't nothin' more impressive than women, baby.] We got close, though. I was working my way towards a question about the infamous lyric. He and his team were tactful enough to pick up on that, and thats why my interview got shut down. I asked Ross about his chemistry with Jay Z. We talked about how FuckWithMeYouKnowIGotIt was another hit for him. Then I brought up how he rapped Reeboks on, I just do it, nigga on that song in the midst of his controversy with the company. Thats when things got tense. Heres how the conversation played out: Noisey: I feel like you kind of purposely were fucking with people when its like, Reeboks on, I just do it nigga. Knowing the whole controversy, what were you really getting at with that line? Because thats the shit that really stands out to me. After everybodys making this big fuss and then on one of the hottest club records of the summer, youre kind of taunting people on purpose with that shit. Rick Ross: See, you the type of nigga that might consider it taunting. I dont even like that word. Dont use that word no more. What would you call it? Its not a negative word to me. You know, its like Stay focused, homie. Let me answer your question. Reeboks on, I just do it nigga. Repping Reebok. You like Reebok? I dont really wear them as much anymore. Like, Ive been a Nike nigga. I wear Vans and shit like that. Oh yeah, you a Vans nigga. Yeah, I got on Docs. Like, I know niggaslike you got on Timbs, I got on Docs. Thats just what shit is. Thats your vibe. I wish you the best. Keep shining. Keep doing your thing. Keep shining, man. I was repping Reebok. I like Reebok. We wear Reebok on our side. We wear soldiers. All white. We pull out them Rees and we wear em all white. Nah, a nigga had Rees in like middle school, when the Pumps came out, I know what its about. Yeah, classic. [Handler to Def Jam employee, when Im obviously about to start talking about the controversy and him losing his endorsement: You got the next one?] Much love. Great interview. Wish you much success. Yeah, man. Same. You dont have time for a couple more questions? We got a couple niggas waiting, man. It would've been perfectly fine if Ross ended the interview because he wasn't feeling my vibe. I get it. Writers are fucking corny. Some of the coolest shit Ive ever seen is Lil Wayne shitting on a journalist in his The Carter documentary. But Ross was just blatantly dodging a difficult question. If he and his team just let the conversation play out, they would've seen that I wasn't trying to corner him. Ross has made a lot of great music. By virtue of that alone, I went into that interview simply ready to ask real questions. Of course I was going to ask him about the rape lyric controversy. Maybe it was the format of the interviewessentially a one-journalist-in, one-journalist-out assembly line press junket promoting his upcoming Mastermindbut it felt like Ross was immediately on the defensive when I brought up Reebok, too sensitive to the assumed pressure to realize that the line of questioning came out of a place of respect. Instead, I was hit with bullshit boss posturing. Earlier in the interview, I brought up the fact that he once famously said, We dont do pushbacks, and now his album has been pushed back several times. It's a genuine question. Ross responded with some half-baked nonsense about how he changed the date because hes a boss. I shouldnt have been surprised that the guy who, in the face of physical proof, lied about being a former correctional officer, is too delusional to own up to the fact that his upcoming album has no buzz and its singles have barely even registered with the general rap-listening population, and thats why its been pushed back. Now regardless, the album's coming out, and I understand that he has to maintain a positive stance on it no matter what. But if the albums good, be confident in that and don't cower away because I'm there addressing reality. Just like the Internet calling out Ross for being a CO, the UOENO lyric is part of Ross flawed but fascinating legacy, so he might as well be prepared to address it. As soon as I brought up Reebok, he became passive aggressive, standing up, pointing at me, and showing off his shoes, in a display of grand misdirection. Last summer, I rode around LA in a BMW drinking Cristal in the backseat with my boys, rapping that contentious lyric emphatically. In that context, its a fantasy, but as a journalist, I fully expect to have a real conversation about it. But Ross has a history of getting uncomfortable in these types of situations. He attacked DJ Vlad six years ago for asking him about his past as a correctional officer and had to pay him $300,000 in a settlement. Its not like we didnt talk about Mastermind enough and I just jumped straight to controversy, like some slimey TMZ reporter trying to get a scoop. My first several questions were about the album. We talked about his ear for picking beats. We talked about his mission statement with this project. But none of that shit was interesting. Nobody cares about this album. A Drake interview with Rolling Stone has more buzz than an entire Rick Ross record at this point, and its because Drake is too open, and too honest. Ross is closed and guarded, so lapses in his ostensible personamoments of imperfection that show a real humanbecome the most interesting things hes done. That doesnt have to be a handicap or a negative. People would love to hear his real thoughts on that situation. People would love to hear something truthful about his time as a CO. That shit can only win people over. But Ross is worried about the concept of being a boss. The facade is datedhonesty is captivating, and a superstar rappers inability to be real is why rap journalism is a fucked up game. Journalists aren't your fucking friends, and they're not your fucking publicists. His excuse for ending the interview was that other writers were waiting, but there was no rush when the writers in the room before me were taking selfies with him and asking questions about Valentines Day. Im in there for 15 minutes and we start drifting towards the date rape question and all of a sudden its time to go. The best interviews are an opportunity to connect with your audience in an authentic way. There's not a single person who doesn't want to hear more about that "U.O.E.N.O." lyric. If a rapper who talks about killing people can't handle someone getting ready to ask a question about the only interesting thing he's done in the past year, maybe thats a sign that rap journalism is broken. Clearly, theres an increasingly adversarial relationship between rappers and press. Yesterday, Drake said the "press is evil, then Kanye West went on stage later that night and told members of the press to "shut the fuck up. The sad part about it is, I wasn't even looking to attack Ross and gain anything from it. I wish we could've talked more. I looked that man in the eye the entire time I was talking to him. I was an honest human being and all I was looking for was the same in return. I guess that's too much to ask.

  • the Grza

    This goes to show how much hip hop is falling off. A detailed, in depth, large ass article on whether Rick Ross is gonna make a classic album or not. This would have never been a topic of discussion 15 or even 10 years ago. This kinda stuff used to get written on April 1st.

    • Rozay O'Donnell

      That just goes to show you that pioneers like Rozay are forever changing the game and making moves, just like real bosses do. #bawse

  • Anonymous

    Likely will be ross' worst album, everything past rich forever has been under suspect, minus his features, his career arc is in the sunset due to the fact that he cant recapture the cocaine gangster rap that made him popular in the first place. I expect a complete flop. That said he put out a lot of great stuff in 2009-2012.

  • Rozay O'Donnell

    140+ comments. Not bad for a Rick Ross article. It just goes to show the impact that this great man has on the rap game.

  • Anonymous


  • Anonymous

    Carl Winslow ass nigga

  • Anonymous

    How crazy is it that Schoolboy got 3 songs from his new album that made the Billboard Hot 100 but none of Rozays songs made it on there even with Jay-Z....

  • Gucci Mane

    Check out Gucci Mane's newest release, a double album entitled, "Brick Cheney/Director of Scales". Preorder it 2 days early on ITunes and you can get to meet Gucci Mane and win $2,000! Album is available in stores March 4th!

  • Anonymous

    * Bitches getting fucked on expensive rugs (and tiptoeing along Ross marble floors back to their boyfriends) * Ni**as getting killed over failed drug deals * Wack rappers will get ethered for not stacking paper like the bawse * Gleaming gold statues of Rozay the Legendary will be erected at the Port of Miami

  • Anonymous

    on that new album Ross spit "My desire for finer things made me a liar" Damn tell me that ain't the realest shit he ever said, possibly one of the only real statements he ever rapped

  • Anonymous

    no one in the streets fucks with Rawze, he makes music for kids, and nerds who spend all their time using up their mommas internet.

  • Rick Ross - Bitch Don't Steal My Fries (kendrick lamar remix)

    I am a eater, who's probably gonna eat again, stomach forgive me, stomach forgive me, for being hungry I can't comprehend, sometimes I need to eat alone.....bitch don't steal my fries, bitch don't steal my fries, I can smell your ass from 2 burger joints away I got my ketchup got my fries I would share but there's just no way so im yelling bitch don't steal my fries, bitch don't steal my fries.

  • Jumanji

    I will say this... the fact that a former correctional officer can bold face lie about his life in such an extreme fashion, and do it with such conviction, like he really BELIEVES what hes saying.. thats absolutely impressive

  • Anonymous

    never has a ross album had so little buzz in recent years even a new schoolboy q video got more clicks than a new ross vid with french and diddy.

  • ashmanashman

    just before I saw the paycheck ov $8439 , I didnt believe neighbour woz realy erning money part-time online. . there neighbor started doing this for only about nineteen months and resently cleared the morgage on their villa and bourt a brand new Mazda MX-5 . over here.......

  • j

    Ass and titties, And big booty Ricky!

  • Morley Mcgullicutty

    I got the bootleggie and its hard as fuck

    • Anonymous

      who's titties did you have to milk to get that

    • Oudge1983

      my roomate's mother makes $72 /hr on the internet . She has been without a job for 7 months but last month her pay was $21924 just working on the internet for a few hours. check out the post right here,,,,,,,,,, WWW.Works6.COM

  • Anonymous

    White people said we should forgive Emenem because he made a mistake.

  • Gunther Gully

    The Boss gonna drop another Classic!

  • Anonymous

    That GD stuff would make an awesome episode of the Boondocks, the episodes with 50 Cent as Gangstalicious were hilarious.

    • Anonymous

      Naw Ross will never get a Boondocks episode about him but if he did it would be about how he lied about his past career hand cuffing drug dealers, locking them in cells and searching their orifices for narcotics before stealing an incarcerated drug lords name and story to become famous.

  • Anonymous

    Poorly written article filled with innacuaracies, errors and weak black nerds might have your editorial licenses revoked. Let me break you down a lil bit since yall kinda slow: First off this is not a "make or break" album for Ross, he has 4 Gold albums on Def jam out of 5 releases, a label mate comparison would be Ghostface who has 6 albums on Def Jam that have NEVER gone Gold and he is still on the roster....kill the dramatics. Name a handful of rap artists that have 4 Gold or Platinum plaques since 2006. Exactly. Ross did not intentionally draw the ire of the comical YouTube Gangster Disciples who sent threats at him in music video format, the misconfusion happened when Ross dropped a Jewsish themed Mixtape called "The Black Bar Mitzah" and used the Star of David to convey the Jewish theme through visuals......well the GDs also use the Star of David as a symbol but they were unaware of Ross recent management contract with Jews Todd Moscowitz and Lyor Cohen so they foolishly thought the theme of his album was Chicago Gangsterism instead of an ode to Ross recent Jewish partnership in the ENT bizz. Some Boondocks buffoonery.... If you are square enough to think that "Molly" aka MDMA/Extasy is a date rape drug then you have obviously never been to a Rave or a Party, I think you squares have "Roofie" confused with "Molly" because everybody that has done Molly or seen people under the effects of Molly know that sh*t is like drinking 5 Red Bulls and having some imaginary fingers tickle your titties. Kill the faux outrage, Eminem has built a career of rape lyrics and if Tyler the Creator would have rapped the same lyrics the hipster critics would have appluaded. Reebok sent out a PR morsel to calm the lesbians and soccer moms and then it was back to product placement in MMG vlogs and videos. Yeah Ross had a seizure caused by exhaustion and then took an Instagram picture in a WingStop franchise that he owns and every geek journalist found fault with it as of chicken wing consumption causes brain seizures...but hey, ignorance is bliss and foolishness can be funny. We know that Ross spent a year in Corrections at a Florida Intake Center when he was 19 years horrifying! The streets care about his short teenage employment stint as much as the suburbs care about a teenage Eminem making racist rap songs about Black people and then trying to sue the Source from releasing the truth of those songs. No one cares no one gives a f*ck. If Eminem can rap about raping his mother and murdering his cousin then Rick Ross can rap about selling narcotics. I LOVE when these pseudo journalists talk about the "90's" I ask you could a white rapper with racist tapes is he background succeed in the 90's? ....the same 90's were a DJ named Dr Dre that used to wear makeup pioneered the so called Gangsta Rap sound even though he was never a Gangster? The same 90's were a rapper named Ice Cube fresh out of trade school who never spent a day in the streets pioneered and laid the lyrical foundation for Gangsta Rap? Wait wait wait this the 90's when Too Short was going platinum after platinum selling that Pimp image but never actually pimped a single prostitute?? you mean to tell me the 90's was the era when the most militant Black rap group on MTV were some suburban guys from Long Island with a former C.O. in their group named Proffesor Griff? Sounds like a Public Enemy to me. A former Ballerina can invent Thug Life and a former catholic student can become a Big Poppa if you have the magic of the 90's on your side.... I miss the 90s and the harsh realities and grittiness of the Shiny suits and Nas Escobar sharing his history as a drug trafficker. Square azz revisionist azz nuccas. Emailed you my info so hit me next time you need help with the research and editing.

    • Anonymous

      Great post the article was poor. Rap is just entertainment.

    • Anonymous

      Fact is EM did succeed in the late 90's. Ross would have been laughed out of the rap game.

    • Anonymous

      OP is a huge nerd. Who knew nerds listened to Rick Ross?

    • Groupie Alert

      "If you are square enough to think that "Molly" aka MDMA/Extasy is a date rape drug then you have obviously never been to a Rave or a Party, I think you squares have "Roofie" confused with "Molly"" You need to take your cape off and stop defending him with this train of though. He said he puts drugs into girls drinks without their consent in order to get them back to his home to enjoy them without their consent. It doesn't matter if he slipping them aspirin or tylenol. You don't put drugs in girls drinks without their knowledge. "Yeah Ross had a seizure caused by exhaustion" becuase he's overweight, out of shape and eat too much damn chicken and all the while abusing drugs and alcohol. This is the guy who constantly brings up Eminem and Tupac as an excuse for his favorite rapper being the biggest fraud and liar and in all of rap history.

    • Anonymous

      Damn this dude is the definition of a groupie cheerleader.

    • DX Staff

      Go fuck yourself, you pussy ass nigga. We're much more knowledgeable in the streets than your ass is. Some of our writers did time in the pen for committing various misdeeds. You got a lot of nerve coming on here calling us nerds when you probably never spent 5 years let alone 5 minutes on the streets. How the fuck you going to tell us how to do our motherfucking jobs? Bitch please. While you sitting here calling the kettle black(if we're nerds,then that makes you a nerd by association because a lot of you niggas love to call out bullshit & other issues you know NOTHING about)doing pretty much jack shit, we're making MONEY doing what we love to do. So why don't you go get a job, get off your mama's couch, climb off of your motherfucking soap box and let us do our fucking jobs? Or better yet, drown in a tub full of bleach, nigga, because your idiotic and irrelevant ramblings aren't welcome here. Dismissed.

  • Anonymous

    Haha! "The Streets care about Ross brief stint as a CO when he was a teen about as much as the suburbs care about Eminem making racist rap songs as a teen" Classic shit and the realist shit I read on here.

    • Anonymous

      I had two CO's that I went to high school with, and they where chumps in HS - AKA certified lames. Ain't no real G who's getting it in even thinking about trying to work anywhere in or near a jail. Mother fuckers don't even want to watch that reality jail bullshit on tv.

  • Anonymous

    5 Rappers white people HATE. 1. Benzino 2. Lord Jamar 3. Rick Ross 4. Scarface 5. Soulja Boy History teaches us that they dont need a real reason to Hate us, shit if they hated MLK then you can only imagine how they can hate a simple rapper, but at least their hatred is confined to the Internet and they arent hanging us from trees.

    • Anonymous

      It says a lot about Ross being thrown into a list with Benzino and Soulja Boy. I don't think Face should be on that list, white people don't hate him but he said some shit that got a rise even though he was talkin about the watered down wack ass c00n music too the black community keeps putting out too.

    • TaZzZ

      Scarface? C'mon man, white people have had love for the Geto Boys from day one. 'Face speaks the truth and most true white hip hop fans understand that his distaste for white corporate heads ruining the culture is well justified. The only reason Jamar is even considered on that list is because of his twisted ass logic in interviews, trying to be the biggest opportunist in hip hop media. Brand Nubian ws the shit but he's just tarnishing their strong legacy. The other 3 just suck... What more can I Say?

    • Anonymous

      Might not be hanging us from trees but these stand-your-ground laws show that they can kill our kids with impunity. I know they enjoy venting their hatred toward random rappers but what happens when they can no longer vent their hatred in comment sections and they take that hatred out into the streets?

  • *********

    The two most hated rappers in the game right now are rick ross and drake. Drake gets hated for being overly emotional in some songs and singing, as well as having a fast track to fame and fortune via his cash money co-sign. I don't personally hate drake coz he honest about, even when he gets gassed up thats honest coz I know plenty people who have been drunk or high and thought they were then next tyson but ended up bronered. Ross on the other hand I do hate, even though I enjoyed a few of his songs. 1. He lied. 2. He dick rode his way to fame via lil wayne. 3. He brings nothing original to hiphop, his whole look, persona and flow is either borrowed bitten or stolen.4. He never keeps it real. You watch a Raekwon or DMX or Pac interview and these guys werent always in gangster mode, they had moments of weakness and compulsion and self loathing, Ross cant/wont do that that why this album will be a waste of money except a couple catchy singles eg GFID

    • Anonymous


    • Anonymous

      Ross has plenty of interviews were he jokes and has fun Greek guy, he got home videos acting a goofball with Wiz Khalifa, you dont know what you are talking about geek guy

    • Anonymous

      they're like polar opposites. ones a liar who never breaks character and one is pouring out his heart and soul into his emo raps.

  • Anonymous

    ross can put together an album of 5 or 6 good songs (mainly production).

  • Anonymous

    Truthfully speaking Trilla and GFID were his best albums and we all know BMF was his best single, but you never should count out Mr. Robert's stellar ability to seize the moment by maintaining what most likely is the best ear for production in rap's last 15 years. His mafia themed tails and homicide littered stories filled with, gore, sex, drugs and Mayhem are of course fabricated, but are creatively in a class of there own. Love him or hate him Ross is the most entertaining rapper of the modern era simply because everyone else is either a nerd, hipster, metro-sexual or just flat out gay.

    • Anonymous

      especially when they never done anything criminal in their life minus a weed charge at the age of 33

    • Anonymous

      Never heard Gore in a Ross rap and I never heard a rap about crime from any rapper that wasnt fabricated except for the rap that got LiL Boosie indicted. The Feds are pressuring rappers to stop fabricating lyrics and rap about actual crimes so that they can start investigations into criminal activities but rappers aint that stupid.

    • Anonymous

      "Love him or hate him Ross is the most entertaining rapper of the modern era simply because everyone else is either a nerd, hipster, metro-sexual or just flat out gay." I disagree. Maybe we have a different definition of entertainment but Ross to me in entertaining like a cheesy movie is entertaining.

    • Anonymous

      fallback son. ross's coke raps are not as special or intricate as raekwon, ghostface or pusha t.

  • Anonymous

    The snippetts sound crazy! I need this in my life.

  • Anonymous

    Mastermind will probably be a few notches above GFID, and Teflon Don. Prediction: 450,000 total sales.

  • Anonymous

    Rick Ross is nothing special just your average down south rapper with alot of hype. Non impressive lyrics and trap beats. And meek sounds like him with a fucked up voice. And no I'm not a fan of 5

  • Ofay Watcher

    Hiphop writers and fans in general need to get off Aqueminis dick. That album defines or redefines nothing. Dr Octagon defined the new underground, and redefined hiphop itself. No Outkast album did anything comparable. This cult of Outkast always amazes and amuses me in equal measure. This shit is a joke to me, real nigga shit. The herd mentality is real.

    • Roldho

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    • Officeir

      my roomate's step-aunt makes $60 /hr on the laptop . She has been without a job for 10 months but last month her income was $16618 just working on the laptop for a few hours. try this out,,, WWW.Works6.COM

  • nasirjones

    so them classifying ross's mastermind album as his make or break record goes to show the general consensus of his 5 previous projects as fails.

    • Anonymous

      they said the same thing about his last album though which everyone will tell you was a let down, it didnt make or break him though

  • HUH

    Teflon Don was a classic Album. People's perception of him is what causes people to look at it differently. Musically and lyrically it was ahead of it's peers. A lot of people still don't realize that B.M.F., Tears of Joy, Live fast Die Young, and Aston Martin Music were on the same album. GIVE HIM CREDIT!!!

    • Anonymous

      fuck outta here with that 3 classics talk you groupie ass nigga. even ross knows thats a fucking lie

    • Anonymous

      " I'm a Ross fan" You don't say?

    • Ricky Rozay

      @kingof the nerds Nigga what is you smokin? you say Teflon Don wasn't as good as Port of Miami. Dafuq you talkin bout. Teflon don was definite classic. I'm a Ross fan and even I know Port of miami aint as good as Teflon Don. its close but not as good. Ross got 3 classics and Trilla was better than 90 percent of the shit out there. Stop hatin nigga and realize TD was a classic. All yo favorite rappers upped that album. Bawse!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

    • King of the nerds

      I just dropped some good jewels and I doubt the nerds here appreciate it anyway so I probably wasted my time. But Rick Ross catalogue ain't bad at all. Nerds here just be hating while the other geeks here just dick ride. Its messy here on this site. Its probably like 3 people posting the same shit over and over. Anyway Ross catalogue is actually impressive. Nothing special at all but mostly all of his albums are decent. No classic tho and his character(image) makes all his albums flawed because nobody believe him and he can't rap about anything other then Money, Cars and Hoes.

    • King of the nerds

      Tef;on Don was not a classic. Aint nobody talking about that shit and aint nobody playing that shit now. Tho it was a good album it wasn't no classic. Its probably not even his best album.(Port of Miami) Then again it might be. When your subject matter is the same and you show no growth in your music, it can't be a classic lyrically. All Ross ever talks about is Money and slanging coke. And we all know he wasn't no kingpin. He did cool down on the Kingpin Rap after 50cent exposed him. So Teflon Don doesn't have that much Kingpin rap like Port of Miami. But its the same formula. Money, Cars, Hoes and nothing else.

    • Anonymous

      he said lyrically LOL

  • Anonymous

    i hope this nigga dies from a heart attack

  • siamak

    Pretty sure this one's gonna flop.

  • Anonymous

    rick ross real name is william roberts, but that nigga tattooed another nigga name on his hands LMFAO.. when he wake up n brush his teeth he sees another nigga name... when he jerks off he sees another nigga name... ahahahahahahahahahahahahahahahaha... that shit is crazy funny

  • Anonymous

    four gold albums and two platinum singles. This is why its make or break for him. With all this promo he still hasnt gone plat.

  • Rick Ross

    Rozay O'Donnell is my bottom bitch!!!

  • Anonymous

    -Bitches getting fucked on expensive rugs (and tiptoeing along Ross marble floors back to their boyfriends) -Ni**as getting killed over failed drug deals -Wack rappers will get ethered for not stacking paper like the bawse - Gleaming gold statues of Rozay the Legendary will be erected at the Port of Miami This shit made me laugh so hard because it's true.

    • Twoulair

      my buddy's ex-wife makes $63 /hour on the computer . She has been without a job for five months but last month her pay was $12761 just working on the computer for a few hours. visit their website,,, WWW.Works6.COM

  • 614grind

    He doesn't have the substance to make a classic. To be considered excellent over a long period of time, you gotta have truth and depth. His whole career was built on a facade so he's disqualified from making a classic album.


    cant wait for the French Montana collab!!!

  • Ricky Rozay

    one word to all the hatin ass niggas: CLASSIC Bawse!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

  • Anonymous

    Khaled already said this album is a classic so I gotta think it's probably not. I swear they said the exact same thing before GFID came out too. We shall see.

  • Mazur1968

    before I saw the receipt for $8508 , I didnt believe father in law could trully taking home money parttime from their computer. . there aunt had bean doing this less than a year and resantly cleared the loans on there cottage and purchased a great volvo . Visit This Link .....

  • Anonymous


  • Skool 4 Klownz

    Why do people use the word classic so much. Classic means it stands the test of time. Will people still be talking about Ross albums 10-20 years later. Illmatic wasnt considered a classic when it was first released but it become one. Time is what makes an album classic.

  • Anonymous

    Well written article. The Ross fans might not be happy about all those truths though.

  • Anonymous


  • Anonymous

    Rick Ross is going to make another Rick Ross album - one of the great rap voices being wasted.

    • Rozay O'Donnell

      While I agree that Ross is one of the greatest voices of our generation, I have to disagree that it's being wasted.

  • Anonymous

    Get rich or die tryin pop rap???????????? Rofl

  • Anonymous

    "Being outed as a former correctional officer would have spelled the end of a Rap career during the early-to-mid 90s." I miss the 90's

    • Anonymous

      Same here. Now on this album we have Ross rapping over a classic Big track. There's just no rules anymore. It's disgusting.


    "Yes, hes an ex-correctional officer that adopted the moniker of the inventor of crack cocaine to rap about a life that he has not authentically lived. Yes, hes a pulchritudinous human being who is similarly fat, black and possibly uglier than the Notorious B.I.G.but lacks Biggies charisma in pulling off sex raps."

  • Anonymous

    Pop Rapper, LMAO. Thats what they called him. Thats what Ross fans call 50. hHaha

  • Anonymous

    "In terms of Hip Hop, Ross only mainstream competition on March 4 is the A$AP Mob. So even if Mastermind isnt a classic (and again, I dont think it will be), a decent album will bring him his fifth #1 debut on Billboard magazines Top 200 albums chart." Isn't Pharrell releasing his album that week now too? Might give him a good run for that #1 spot.

  • Anonymous

    I cant believe this fraud and Diddy remade a BIG song with French Montana of all people and put it on the album, should have been a mixtape song at best. .... what a disgrace to the legacy of Christopher Wallace.

  • Anonymous

    they said Gunplay is C-List status and Meek Mill is B-List

  • Anonymous

    Office Ricky is backed by a number of big names and they have a very big influence over people. Whenever he drops a album or something nearly every popular artists tweet the itunes link ARE THEY PAYED TO DO THAT ?

  • Anonymous

    1st week predictions I say 100-150 first week which isn't bad in todays climate

  • Anonymous

    with all the many features on his album, def not a classic btw people don't even take Ross seriously his music fades in a couple of days and no one talks about it anymore

  • gun di liro

    Is Ross capable of making an album by himself? The guy has never proven he can carry an album on his own and this album looks no different. It's hard to make a classic if you're getting out shined by every single one of your features and so far that's what I'm hearing. His content is so redundant. He's 38 and it doesn't hurt to act your age once and a while.

  • Anonymous

    Ross time is running up he had his run, 3 singles have come and gone with little buzz

    • Anonymous

      Keep making excuses. Those two pieces of shit flopped.

    • Rozay O'Donnell

      The single didn't garner the correct amount of buzz because the singles "Box Chevy" and "No Games" were flawless in terms of quality; it's just that the public are fucking idiots who overlook Mr Ross' skills with the fact that he had a steady job as a correctional officer, but that was YEARS ago.

    • Anonymous

      " his first 3 singles weren't promoted with the right amount of buzz, " what does this even mean? how do you promote something with the right amount of buzz? they were promoted but they sucked therefore they have no buzz... LOL

    • Rozay O'Donnell

      I disagree. Yes, his first 3 singles weren't promoted with the right amount of buzz, however, that's nothing to a boss. You learn more from losing than you do from winning, and Ross is great at winning. #bawse

  • Anonymous

    This is make or break for Ross if it fails to live up to the hype safe to say him and mmg are done

  • Rozay O'Donnell

    Mastermind will no doubt be another notch to add to Ross' gargantuan belt. He's had more number one hits as well as multiplatinum/gold albums than anyone in the past 8 years. You can bet your last dollar that in the year 3014, people will still be discussing the impact that Rick Ross has had on the rap game.