Because that's just what they do.
We cannot vouch for any "earth is flat" theories but that's not what this album is about.
Little Simz "Age 101: Drop X" accomplishes its mission so succinctly that its own brevity is, ultimately, the project's undoing.
"Darkest Before Dawn" is a concise master-class on beats and bars.
The Incredible True Story is both the overt and organic progression of an accomplished emcee maneuvering in his comfort zone past potential pitfalls.
Big K.R.I.T. delivers with fervor, as he jumps into the 2015 ring in style with his surprise boom-bap fueled mixtape "It's Better This Way."
With Da’ Nic being only a five track EP, one can confidently speculate that The Dime Trap will be far superior product from T.I.
Sprawling and at times flat, Wayne still manages to pull off enough feats to keep us hopeful for the future.
Lil Durk's Remember My Name fails to deliver on its appeal for immortality.
"Bush" channels the 70s party sounds of Snoop Dogg and Pharrell's youth, but is not without its troubles.
"Cherry Bomb" is an onslaught of airborne synths and gnarled stabs, the explosive instrumentals and Tyler's unabashed love for music shines through.
Curren$y remains remarkably consistent on this release, and it serves as a welcome addition to the Pilot Talk series.
Ludacris' "Ludaversal" is the legendary emcee jubilant and somber, letting the public in on a rare peek behind his persona's curtain.
Cyhi's "Black Hystori Project 2: NAACP" constantly reminds us that he is an artist more concerned with genuine expression rather than mainstream appeal.
"Full Speed" is as the title suggests, a doubling down on the formula that has brought Kid Ink so much success in the past.
The numerous quality moments on "If The Guns Could Speak" are more than enough to cement Wara's exponentially rising buzz.
"Season" is an eclectic tumult, and a more than satisfying look at what this young group can do.
"Money Train," is a reintroduction of sorts for Mike Jones, and reminds why the rapper gained such instant fame to begin with despite ultimately falling short.
"No Genre: The Label" comes up short in many aspects despite the number of very talented people involved.
HipHopDX ends 2014 by taking a look back at some of the projects we missed including releases from Popcaan, Raury, Travis Scott and Gangsta Boo.
Nipsey Hussle doesn't stray far from his aesthetic on "Mailbox Money," crafting a luminous extension of last year's "Crenshaw."